SEPTEMBER, 2025

Richard Lems
(Rituals)

This time, we’re proud to feature Richard Lems, Executive Director Format & Design at @ritualscosmetics – a brand that continues to redefine wellbeing through sensory storytelling and immersive retail experiences. Richard has played a pivotal role in transforming Rituals into a global retail powerhouse, leading the expansion of its distinctive store concept to over 800 locations in more than 30 countries. His approach to store design masterfully blends ancient narratives and traditions with modern technology, crafting immersive and sensorial customer experiences. Working with Rituals, we implemented our approach to purpose-driven design and spatial innovation. Over the years, we’ve had the pleasure of bringing to life striking window and retail installations within global campaigns and standout brand activations for Rituals' flagship store and events – each created to leave a lasting impression. Thanks for being part of our THEN, NOW, and what’s NEXT, dear Richard!